| HIROSHIMA, Japan—Mazda
Motor Corporation will commence public
road trials of its advanced safety
vehicle, Mazda ASV-4, in the Hiroshima
area on March 11, 2008. The trials are
based on the Advanced Safety Vehicle (ASV)
Promotion Plan that was introduced by
Japan’s Ministry of Land,
Infrastructure, and Transportation (MLIT)
to promote the development, practical
application and wider use of ASV
technologies aimed at reducing the
number of traffic accidents. During the
ASV Project’s Phase Four trials, Mazda
will forge ahead with development of a
safe driving support system that employs
vehicle-to-vehicle communications.
In collaboration with other ASV
project members in the Hiroshima area*1,
Mazda will collect and analyze data to
promote development of a safe driving
support system. The system deploys
safety technologies which utilize
vehicle-to-vehicle communications to
alert drivers of oncoming vehicles at
blind intersections or on twisting roads
with limited visibility. By reducing
driver oversight or error, the system
aims to mitigate two vehicle collisions
at blind intersections, rear-end
collisions and accidents when a vehicle
performs right turns. Mazda plans to
begin testing the two vehicle blind
collision avoidance system in fiscal
year 2007. Road trials of the right-turn
and rear-end collision avoidance systems
are set to commence in fiscal 2008.

Mazda ASV-4 advanced safety vehicle
The ASV project has been promoting
the spread of safe driving to reduce
traffic accidents through advanced
technologies for over fifteen years
since its inception by the MLIT in 1991.
Mazda’s test results from Phase One to
Phase Three have already resulted in the
successful development of various
advanced safety technologies. These
include: a rear vehicle monitoring
system that detects vehicles approaching
from behind at highway speeds; and
Mazda’s Precrash Safety System, which
uses milliwave radar to monitor for
oncoming obstacles, then alerts the
driver and automatically applies the
brakes if necessary. The Mazda ASV-4,
part of the project’s fourth phase (2006
to 2010), will participate in the effort
to promote the spread of ASV
technologies and develop and implement a
telecommunications-based safe driving
support system to help reduce traffic
accidents.
In January 2008, Mazda began trials
to validate a new Intelligent Transport
System (ITS)*2 as part of a
consortium of local government, academia
and industry in the Hiroshima area. The
ITS consists of safe driving support
technologies that link sensors installed
along roadways to vehicles
(road-to-vehicle communications) in
order to detect potentially dangerous
situations that the driver cannot see.
By conducting the ASV public road trials
in the same area as the ITS experiments,
Mazda intends to evaluate the
compatibility of the road-to-vehicle and
vehicle-to-vehicle communication
systems.
Mazda is dedicated to leveraging
these road trial results, and its own
research and development initiatives, to
establish ITS and ASV technologies that
can assist in reducing the number of
traffic accidents and decrease the
environmental burden caused by road
traffic. Going forward, Mazda will
continue to develop and evolve safety
technologies that are helping to promote
a sustainable transport environment for
the future.
ASV-4 logo:
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